Fat Tire’s unique flavour profile originates from 1930s Belgium. During this era, small breweries began offering easy-drinking beer crafted with signature Belgian yeast in order to satisfy the tastes of visiting British soldiers. Today, Fat Tire delivers drinkers everywhere a flavorful, balanced beer with a fresh herbal hop profile, fine malt presence and a touch of fruity yeast, making it a timeless beer with broad appeal.

Fat Tire was born on a bike. When the co-founder pedalled his way through Europe, sampling beer along the way, the tires on his mountain bike garnered glances and comments that inspired the name of a craft beer icon. The flavour profiles he discovered on that ride sparked the recipe for a beer he would begin to brew in his Colorado basement.